09.29.15 |
Marcus Restaurant Group Wins Standard of Excellence Award for New Website in Web Marketing Association’s 2015 WebAwards
Milwaukee, Wis., September 17, 2015. . . . .Marcus Restaurant Group, a leading developer and operator of distinctive food and beverage experiences nationwide, was a Standard of Excellence winner in the restaurant category for its new website in the Web Marketing Association’s 2015 WebAwards. This year’s web development awards included over 1, 500 entries from 40 countries in 96 industry categories. Entries were judged on design, copywriting, innovation, content, interactivity, navigation and use of technology. The WebAwards competition highlights entries from around the world that show impressive creativity and functionality. “As Marcus Restaurant Group continues to grow, we needed to create a website that accommodated all our unique and creative restaurant concepts around the U.S., in one easy to navigate place. Our design focused on large, colorful images of our creative food concepts, and bright, vibrant boxes highlighting each of our restaurant brands. Our new website not only includes information on each of our restaurants, but also information on special events and our popular ‘Straight to Your Plate’ program, which highlights a monthly local ingredient and purveyors and suppliers who are doing an outstanding job in sourcing unique and interesting foods. Guests and customers really love learning about the purveyors, the history of their business and the diverse dishes our chefs create, and now we are able to better share those stories on our new website,” said Peggy Williams-Smith, vice president of food and beverage. Williams-Smith added, “The ‘Straight to Your Plate’ program has been very successful among guests and shows that hotel restaurants are real players in the culinary scene. The program is a win for all – it provides a perfect combination of great food with premium ingredients, mixed with talented chefs, wonderful restaurants and stellar Wisconsin-based purveyors.” For more information on the “Straight to Your Plate” program and to view videos of the latest ingredients, please visit: http://straighttoyourplate.com. For more information on Marcus Restaurant Group, please visit: www.marcusrestaurants.com. For more information on the WebAwards, please visit: http://www.webaward.org. About Marcus Restaurant Group About Marcus Hotels & Resorts # # # |