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The Marcus Corporation Launches Graydient Creative
Digital marketing agency will provide full spectrum of digital solutions to customers throughout the U.S.
Milwaukee, Wis., March 16, 2016. . . . . The Marcus Corporation (NYSE: MCS) today announced the debut of Graydient Creative, a digital marketing business offering a full spectrum of digital solutions serving organizations needing best-in-market websites and other digital assets. Graydient Creative, previously an in-house function of The Marcus Corporation, will now serve clients nationwide specializing in the hospitality, entertainment, retail, restaurants, spa and wellness and amusement industries. The new entity provides responsive website design and development, web application development, content strategy, social media management, SEO (Search Engine Optimization), E-commerce solutions, email marketing solutions, mobile apps and augmented reality technology. “Our team’s strong eight-year history and award-winning work under The Marcus Corporation will be an asset to potential clients,” said Shawn Spartz, director of creative & development for Graydient Creative. “We have produced nationally-recognized responsive websites, mobile apps and social media campaigns for over 30 hotels and restaurants. We are experts in our industries and know what digital solutions are required to meet the rapidly evolving technology changes taking place in the hospitality and entertainment sectors. Many of our campaigns are focused on solutions that empower and engage our customers before and during travel and provide an exceptional digital user experience.” “Our web team has done tremendous work for our hotels, restaurants and theatre businesses, and we want to build on this expertise and premier talent by expanding Graydient Creative’s capabilities to organizations outside of The Marcus Corporation. The experts behind Graydient can offer many organizations a variety of digital solutions that will enhance their brand, marketing and customer experience. We are excited for this next chapter,” said Peter Engel, chief technology officer of Marcus Hotels & Resorts. For more information, please visit: http://www.graydientcreative.com. About Graydient Creative About The Marcus Corporation # # #
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