01.17.18

Grand Geneva Resort & Spa Hosts Abominable Snow Race at The Mountain Top

GRAND GENEVA RESORT & SPA HOSTS ABOMINABLE SNOW RACE AT THE MOUNTAIN TOP

Conquer The Midwest’s Premier Winter Obstacle Race on January 27, 2018

LAKE GENEVA, Wis., (January 17, 2018) – Grand Geneva Resort & Spa, the award-winning AAA Four-Diamond resort owned and managed by Marcus Hotels & Resorts, is excited to welcome back the Abominable Snow Race (ASR) on Saturday, January 27. The Midwest’s premier winter obstacle race challenges participants to five miles of snowy terrain and more than 20 winter-themed obstacles.

Held at The Mountain Top, the ski resort at Grand Geneva, ASR offers the perfect blend of fitness, family and fun. Ideal for varying ages and skills, there are three race categories: Elite Heat (elite racers 17 & older), Hero Heat (military, police & firefighters), and Open Heats (athletes 12 & older). All race participants will receive an exclusive ASR t-shirt, ASR finisher’s medal, 2018 Abominable beanie, and those 21 years of age or older will also receive a free local craft brew at the finish from sponsor Geneva Lake Brewing Co. Kids ages 4 to 11 can conquer the Lil Yeti course, which is a half mile long and features eight plus obstacles on the bunny slopes

Before and after the event, participants are encouraged to check out the 2018 Base Camp, located at the bottom of The Mountain Top, along with the nearby Yeti’s Lodge. While there, guests are invited to listen to live music, play games, enjoy food and drinks by the fire pit, and watch fellow racers conquer the course.

ASR is proud to donate a portion of the 2018 event proceeds to the Oscar Mike Foundation, which aims to help get injured veterans “On-The-Move.” Each year, ASR honors service men and women with the presentation of the flag by the U.S. Marine Corps Color Guard, special guest speakers from the Oscar Mike Foundation and the singing of the national anthem.

Participants who are interested in making it a weekend getaway can enjoy exclusive offers such as discounted hotel ratest Grand Geneva and the family-friendly Timber Ridge Lodge & Waterpark, which boasts a 50,000-square foot indoor/outdoor waterpark. Additionally, The Mountain Top at Grand Geneva features more than 30 acres of downhill ski runs and terrain for all ages and abilities. ASR participants can enjoy an exclusive, discounted lift pass for $79.

To register for ASR, please visit www.abominablesnowrace.com. For more information on Grand Geneva Resort & Spa and to book your stay, please visit www.grandgeneva.com.

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About Grand Geneva Resort & Spa

Grand Geneva Resort & Spa is an award-wining, AAA Four Diamond all-seasons resort set on 1,300 acres in the legendary southeastern Wisconsin community of Lake Geneva.  Located 90 minutes from Chicago and 50 minutes from Milwaukee, the Grand Geneva Resort & Spa features 355 guest accommodations, including deluxe rooms and suites, along with 29 new villas.  On site, guests can enjoy the WELL Spa + Salon; two championship 18-hole golf courses; The Mountain Top, a ski and snowboard facility; 62,000-square-feet of meeting and convention space and three restaurants.  Also on the resort’s grounds is the Timber Ridge Lodge & Waterpark, featuring 225 guest suites and 50,000 square feet of year-round, indoor/outdoor waterpark excitement, bringing the total number of rooms on the Grand Geneva campus to 609. For more information, please visit www.grandgeneva.com and follow us on FacebookTwitter and Instagram. 

About Marcus Hotels & Resorts

Marcus Hotels & Resorts owns and/or manages 18 hotels, resorts and other properties in the U.S. The company’s distinctive portfolio includes city-center meeting hotels, upscale resorts, historic properties, and premium branded and independent first-class hotels. Marcus Hotels & Resorts is an approved operator for all major lodging brands. A leader in the hospitality industry since 1962, Marcus Hotels & Resorts creates asset value for hotel owners through its expertise in management, development and product repositioning, including hotel food and beverage concepts developed by its Marcus Restaurant Group, featuring premier brands such as Mason Street Grill, ChopHouse and Miller Time Pub & Grill. The company is also growing its experiential restaurant concept, The SafeHouse, with a second location that opened in early 2017 in Chicago, Ill. For more information, please visit: http://media.marcushotels.com and follow the company on Facebook and Twitter (@MarcusHotels).